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Privacy Policy

Legal Disclaimer

Effective Date: 09/29/2025

 

PureForm Swimming (“we,” “our,” “us”) values your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website or use our services.

 

 

 

1. Information We Collect

 

 

We may collect:

 

  • Personal Information: name, email, phone number, and billing details.

  • Child Information: name, age, and swimming level (only as needed for lessons).

  • Automatically Collected Data: IP address, browser type, device info, and cookies.

 

 

 

 

2. How We Use Your Information

 

 

We use your information to:

 

  • Provide and manage lessons and memberships.

  • Process payments and send confirmations.

  • Communicate updates, schedules, and policy changes.

  • Improve our website and services.

  • Meet legal and safety requirements.

 

 

 

 

3. Sharing of Information

 

 

We do not sell or trade personal information. We may share data only:

 

  • With trusted third-party providers (e.g., payment processors, scheduling tools).

  • To comply with laws or valid legal processes.

  • To protect the safety and rights of swimmers, staff, and the community.

 

 

 

 

4. Children’s Privacy

 

 

We collect only the minimum details necessary for swim instruction. We do not use children’s data for marketing. Parents/guardians can request access, corrections, or deletion of their child’s information at any time.

 

 

 

5. Data Security

 

 

We use safeguards to protect your information. While no system is 100% secure, we take steps to reduce risks and protect data.

 

 

 

6. Your Rights and Choices

 

 

You may:

 

  • Access or update your information.

  • Request data deletion, subject to legal/contractual requirements.

  • Opt out of promotional emails anytime.

 

 

 

 

7. Cookies and Tracking

 

 

Our site may use cookies to improve performance and personalize experiences. You can disable cookies in your browser, but some features may not work properly.

 

 

 

8. Changes to This Policy

 

 

We may update this Privacy Policy from time to time. Updates will be posted here with a new effective date.

 

 

 

9. Contact Us

 

 

If you have any questions, please contact us:

 

PureForm Swimming

Email: pureformswimming@gmail.com

Phone: (917) 974-9777

Address: Manhattan 10023

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